The poster for next years Santa Cruz carnival 2019 has been chosen by public vote. The theme of the carnival being deep sea and has been designed by José Luis Trujillo González and called Encarnación del Marino. The work, whose artist is from Tenerife, has been chosen among the 26 works that were submitted to the contest organized by the City Council. The poster obtained 16% of the 11,405 votes cast through the internet.
The Carnival of Santa Cruz de Tenerife is the most popular festival in Santa Cruz de Tenerife and the most participatory of those held in the Canary Islands. In 1980, it has the distinction of having been officially declared "Festival of International Tourist Interest” and since 1987, it has appeared in the Guinness Book of Records with the greatest public participation of more than 200 thousand people in a dance held in an open place.